Advances in technology and communication are extremely poignant in today’s marketing world. This year has given birth to genome editing, brain mapping, microscale 3-D printing and oculus rift (to name but a few.) Managing Director of Executive Touch James Sagar explains the importance of being up to date. “Having a better understanding of the modern market is vital in forging and maintaining relationships with your target audience. Better commercial communication equals better strategic function. We must run alongside all new developments that can benefit our business whilst raising the bar on modern trends, ensuring that we are always one step ahead of the competition.”
As digital communication advances some modern day marketers become more accustomed to the convenience of email, telephone and fax. Stepping away from traditional methods of communication such as ‘face to face’ interaction can cause a break down between all parties involved.
Recent sales figures have suggested that direct marketing agency, Executive Touch Ltd, will exceed growth projections for quarter three. The firm have stressed that they are in full control of the growth of the company and that ‘quality control’ measures are in place.
Executive Touch Ltd is a vibrant direct marketing and sales firm which offers clients a wide range of services including brand and campaign management; direct sales and marketing and customer acquisition.